We just finished helping another Kickstarter project get off the ground. This one was for Green Alert, a delicious and innovative drink that combines green tea and coffee. This sort of simple genius is exactly the sort of thing that Kickstarter was made for, and I was pretty happy with the final result.
We produced two videos — one short sizzle promo and one more in-depth video for people who wanted more info. This has worked well in the past and it was a good fit for a food product like this one. There’s a third “special feature” that will be coming soon, too.
This was three shooting days about a day of edits. Shot on DSLR with soft box and appropriate microphones.